NEWS
HAPPENINGS.
April 2010 -
Princess Shoe Fair
On the 1st April 2010, Princess has participated in the Malaysia International Shoe Festival which was held in PWTC. Princess successfully played a vital role and working with various of shoe retailer and partners to run the exhibition.
The exhibition runned 3 days consecutively and attracted more than 1 million of customers to see and to buy shoes in PWTC.
The meaning behind the festival was to introduce Malaysian Shoe retailers such as Princess and other various of parties to the international market such as Bonia and other retailers that successfully bringing the Malaysian Brand to the overseas consumers.
Princess is looking forward to work in other countries and to promote Princess local made shoes to the overseas market such as London and the Middle East. More than 65% of Princess's shoe designs are manufactured in Malaysia.
The local shoe manufacturer plays a vital role in the economy for Malaysia. Our shoes made in Malaysia are known as good quality and good craftman ships. Because of the positive factors of Malaysian Local Made shoes, Princesss maintain a good relationship with all its suppliers to bring up Malaysian economy.
GRAB ALL YOU CAN
No one could imagine that other than food and beverages that are able to eat all you can, drink all you can! Princess came out with something that surprised everyone in Klang Valley specially to the Princess's Fans!
GRAB ALL YOU CAN for just RM60! Grab as many pairs of shoes as you can! Can you imagine that?
In conjunction with the development of Princess new Flagship Store, rather than the old ways of stock clearance, Renovation Sales or whatever old discounting ways. RM60 grabbing as many as you can gained many people's attention.
On the 4th April 2010 the day itself, the buffet starts at 12 in the afternoon and people starts to queue up at 10.30 in the morning to grab as many shoes as they want.
For just an hour and half, more than 1,000 pairs of shoes has been grabbed by the customers with big and happy faces!
A successful event and many others are waiting for the next coming Garb All you can buffet shoes in Princess.
June 2010 -
PRINCESS FLAGSHIP STORE
Princess has reopen its largest retail store in Jalan Tuanku Abdul Rahman. It is now known as the Princess Flagship Store of Princess in Malaysia.
The Flagship store of Princess contains a numerous designs of shoes and handbags. The store itself now is double storey retail shops with more than 2000 sft.
The purpose of having this store being known as the Flagship store is because of the Heritage Building located at one of the most crowded highstreet in Malaysia and Jalan Tuanku Abdul Rahman or known as Jalan TAR by Malaysians, is the famous highstreet since the colonels of British came to Malaysia.
PRINCESS NEW RETAIL STORE
Princess now opens it new retail store with more than 1200sft in the most popular shopping mall, Sungei Wang Plaza in the City Center of Kuala Lumpur. Young and upper market consumers spent most of their time in shopping specially in Sungei Wang Plaza for its well known termendous of retail stores in the shopping mall.
Up to date, Princess has 10 retail stores in Klang Valley including Selangor state. The number of retail stores will increase in this few years to meet the objectives of Princess and expect to see 2 more new retail stores within a year.
